One of our contracted clients announced their plan to spin off a major part of their company into an independent company. Later that year, they officially changed their name. One 2 One Marketing was enlisted to introduce their new name and logo to employees and advisors.
One 2 One Marketing worked with the Advertising and Brand team to create a useful package of business supplies featuring the new name and logo. Package included pen, mouse pad, post-its and badge holders. In addition, we provided a number of other items that employees could request for use with vendors and clients such as mugs, luggage tags, key fobs, caps and t-shirts.
Our client wanted to present the 10,000+ sales force with a unique item that featured the new logo and could be displayed in their offices. Thanks to the creativity of the One 2 One team and established relationships with vendors, we won the bid after competing with 5 other companies. Our relationship with our vendors allowed us to deliver the product in a very compressed time frame. The result was an attractive silver picture frame with an etched logo and a compass to symbolize the guidance the company can provide to its clients.
The Advertising and Brand team were thrilled with the quality of the products, pricing, customer service, and our ability to meet tight deadlines. Based on our proven performance, One 2 One was one of two organizations placed on the new approved vendor list. Overall, One 2 One’s success served the entire company’s promotional and branding needs by:
- Using unique, high quality items
- Staying within budget
- Meeting tight deadlines
- Correctly reproducing a new logo
- Keeping the new name and logo confidential until the official launch